NEW MONEY CALLS THE TUNE By James Verdonik "Keep your powder dry."
"Don't shoot until you see the whites
of their eyes."
These statements remind us that patience and
careful conservation of resources for use at a strategic time is
particularly important in the current technology investment market.
Prices for local technology companies are
down, down, down . . . . . .
Both good and bad companies are out seeking
capital at bargain rates. If you can identify the winners from the
losers and have money to invest, returns on investment may be greater
than at any other time.
Why are even good companies selling stock
cheaply now?
Of course, one reason is the overall economic
climate, which is depressing both expectations and prices. The other
primary reason for fire sales is the inability of many current investors
to increase their investments in these companies.
Only deep pocket investors who have not exhausted their cash reserves
are positioned to capitalize on this moment in history. The rich
will get richer. Sound familiar?
Why? In some cases, the current investors
just ran out of cash after investing in early rounds. In other cases,
the investors have contractual or other restrictions on the amount
of cash they can invest in any single company. For example, many
venture capital firms told their investors that they would hold
a diversified pool of investments and that no single investment
would constitute more than 10% of the fund's investment.
There is no objective "market" value
for companies seeking venture capital. Valuation is set through
negotiations. One of the primary tools companies have when negotiating
valuation with new investors is to convince them that it can sell
to the company's existing investors if the new investors do not
agree to a reasonable price.
If, however, a company's existing investors
are unable to invest more money, it loses one of its most important
negotiating tools and negotiating valuation is like being on a raft
in white water without a paddle; the company will crash into whatever
rocks the current pushes it.
This is a problem for many companies now,
because of recent changes in the size of early stage venture investments
and expectations about when an exit would occur.
Until several years ago, a venture investor
might invest $500,000 to $1 Million in the first investment round.
A second round investment in the $2 Million to $5 Million range
might follow a year later. Several years ago, however, $3 Million
to $5 Million first round investments became common with even larger
second and third rounds.
During the height of the internet bubble many
companies were sold or did IPOs within a year or two after formation.
This caused venture investors to invest too much in early rounds
in anticipation that there would not be a later opportunity to invest
in these companies.
The venture investment business changed temporarily
from a patient long-term investment process to a frenzied effort
to get in and out quickly. Now that quick exits are not possible,
many investors find they lack the cash reserves required to protect
their initial investments over the long haul. This has created artificially
low market prices from which other investors can benefit.
Investors who have large cash reserves to
invest are now actively seeking to identify companies whose original
investors are tapped out. Sometimes the new money has no prior connection
with the company. In other cases, new money comes from some of the
existing investors. In either case, the new money is invested at
such a low price that all prior investment is substantially diluted.
Investors who owned 75% of the company may be reduced to 10% ownership
if they cannot invest more money in the new investment round.
Obviously, this can cause turmoil among existing
investors and investor Board members. Investor Board members who
can invest new money may favor growing the company, which requires
raising more capital, whereas investor Board members who cannot
invest may favor firing employees and otherwise reducing expenses
to decrease the need for more capital.
The management teams of companies, who may
also be Board members, are split between historic ties to the company's
original investors and the need to slash valuations to attract new
capital.
Theoretically, a low valuation will dilute
the ownership of both the management and all nonparticipating investors,
but in many cases the new investors agree to protect management
from all or part of the dilution. New investors often issue more
stock options to incentivize management to continue to build value
in the company. The interests of management then shift to the new
investors and away from the old investors. Does this sound somewhat
like the girl who goes to the prom with one date and leaves with
another?
Old investors usually have legal tools to
protect themselves in the investment documents they negotiated when
they invested. In most cases, the company needs the consent of at
least a majority of old investors to sell securities to new investors.
This buys the current investors a seat at the negotiating table
in valuation discussions.
Legal veto rights, however, usually are not
an adequate substitute for economic muscle. Having veto power over
new investments often merely means the old investors are limited
to choosing between several bad scenarios; suffering substantial
dilution, selling the company for a very low price or closing down
the company. A high stakes game of "chicken" may ensue
between management, new investors and old investors. Companies either
get money or they die and investors usually decide a small piece
of something is better than a large piece of nothing.
It's the law of the jungle. If you have money
to invest, you are a lion. If not, you are prey.